Five months after its launch, Google finally has announced the launch of Google + Pages for businesses brands, and products on November 7, 2011. Although currently not available for everyone, it will soon be available for everyone according to Google.
“For you and me, this means we can now hang out live with the local bike shop, or discuss our wardrobe with a favorite clothing line, or follow a band on tour,” says Google SVP of Engineering Vic Gundotra. “Google+ pages give life to everything we find in the real world. And by adding them to circles, we can create lasting bonds with the pages (and people) that matter most.”
“For businesses and brands, Google+ pages help you connect with the customers and fans who love you,” he adds. “Not only can they recommend you with a +1, or add you to a circle to listen long-term. They can actually spend time with your team, face-to-face-to-face. All you need to do is start sharing, and you’ll soon find the super fans and loyal customers that want to say hello.”
There is no doubt that there is a search benefit to having a Page as users who will be able to find your page in search engine result pages, will certainly will be able to add it to their circles right from that page.
Google also announced “Google+ Direct, which lets you automatically add Google+ pages to your circles from Google Search by adding “+” in front of the page you’re searching for. That explains why they got rid of the “+” operator.
“Maybe you’re watching a movie trailer, or you just heard that your favorite band is coming to town,” says Gundotra. “In both cases you want to connect with them right now, and Direct Connect makes it easy—even automatic. Just go to Google and search for [+], followed by the page you’re interested in (like +Angry Birds). We’ll take you to their Google+ page, and if you want, we’ll add them to your circles.”
Thus, if building a strong brand reputation is one of your main concerns being in business, you cannot afford to ignore Google+ as if you do so, you ignore huge profits and prospects vital to the well-being of your business. The importance which Google + has for businesses cannot be under-estimated at all. It has become quintessential for businesses to tie with Google’s + Pages for high rankings and online branding. Over 40 millions of people are already enjoying the advantage of Google+ according to a latest research and many are eager to do so. To know more, kindly visit http://www.ibtimes.com/articles/244879/20111107/google-plus-pages-launches-businesses-brands-video.htm